Mobile Marketing How-To Archives

What Should You Ask Your Text-To-Win Participants?

You’ve gotten people to sign up for your text-to-win campaign. But are you sure you have all of the information … Read more →

Wouldn’t it be awesome to have an unfair advantage over your competitors? Fortunately, it is easier than you think. Technology … Read more →

Wondering how to choose a relevant prize for your sweepstakes? Here’s how to do it. First, you need to make … Read more →

How can you reach your audience in a mobile world? As marketers battle over the declining attention spans of today’s … Read more →

How many times have you thought about putting together a new mobile promotion but couldn’t do it until the last … Read more →

Do you know how often your business should text? Determining the frequency of messaging for your SMS campaign can be … Read more →

Every day, a growing number of your customers are interacting with you by mobile phone. They’re not just calling your … Read more →

While text messaging seems like a casual medium, there are very serious consequences if you don’t follow the rules. In … Read more →

Instead of making the process of entering a sweepstakes easier and faster, QR codes make the process of getting to … Read more →

Retailers have a lot to gain by implementing text (SMS) mobile marketing campaigns. We have seen first-hand coupon redemption rates … Read more →

Southwest Airlines is offering a sweepstake where one lucky family will win a trip for four to California’s Disneyland. In … Read more →

Take a look at the poster ad above (I’ll wait)… It’s brilliant! It shows lust, sex, passion and desire, and … Read more →

Are you in charge of getting support for a political candidate or issue? Winning elections has always been about getting … Read more →

Don’ts: Don’t use abbreviations if you don’t have to. Not everyone knows what “OMG” means. Don’t text while having a … Read more →