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Case Study: WNBP AM Radio’s Holiday Text-to-Win Shopping Spree was Easy for the Station, Fun for Listeners

Radio station offers holiday text-to-win shopping spree

Radio stations are always raising the bar to keep listeners engaged and entertained, especially during the holidays. And what better way to do this than to tell listeners to send a text for a chance to win a shopping spree?

The ease of use is what made this a winner for WNBP AM Radio. Consider their goals…

Objectives:

  • To thank listeners and spread holiday cheer with a fun and engaging text-to-win sweepstakes.
  • WNBP AM Radio also wanted an automated way of collecting entries that would not clog up their phone lines or require a person to write down the person’s information.

Prize: $1000 in Gift Cards from local merchants.

Results: Hundreds of participants entered.

Client said: “I love how easy Sweeppea is to use.” Pete Falconi, WNBP Manager

Ready to market your own station or brand with a text-to-win? Reserve Your Sweepkey now to get started.

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