Tired of offering the same prizes for your text to wins? If your next sweepstakes could use a little extra oomph, try partnering with a prize sponsor.
It could boost your campaign and give your partner some exposure – a win-win for both of you. Here are some tips on finding the right partner for your upcoming sweepstakes.
Survey Your Audience for Promotional Partner Ideas
Before you reach out to potential partners, you need to figure out which sponsorships will appeal most to your audience. Start by running a survey to collect information about your target audience’s favorite brands. You can also get a sense of what they might like by asking about their shopping and spending habits.
Then use the information gathered from the survey in your pitch to potential sponsors. This will give you a more compelling argument as to why they should partner with your business for the promotion.
Plan Ahead With These Holiday Ideas
These are some key dates coming up that you can use to plan text to win campaigns. If you want to get started, it’s a good idea to reach out to sponsors early. Here are a few companies to focus on for relevant sponsorship opportunities.
Tax Day
Tax day traditionally falls on April 15th so you should plan to launch your promotion in March. If you want sponsors for your promotion try reaching out to a:
- Local tax service
- Bank or credit union
- Auto dealership
- Day spa
- Travel agency
The best prizes are designed to reward people once tax season has ended with cash prizes that can be used at a local business.
Mother’s Day
Mother’s Day is in May, so mid-April is the perfect time to start a promotion for this holiday. Partner with a business that spoil moms with a service or favorite product.
- Jeweler
- Florist
- Candy store
- Winery
- Nail salon
- Restaurant
- Clothing store
- Spa
Memorial Day
Memorial Day is when we remember the heroes who fought for our country. It’s also become a time when families get together for outdoor activities. Launch your campaign in April for some traction and try partnering with companies such as these…
- Grocery store
- Car dealership
- Outdoor gear store
- Travel agency
- Car rental company
- Home improvement store
With the right prize sponsor or partner, you can greatly increase the success of your text to win.
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