< back to blog

Styx and REO Speed Wagon Use Sweeppea’s Text to Win Platform to Promote Their Tour

American rock band icons Styx and REO Speed Wagon offered a chance to win tickets to their show. In this rockin’ text to win sweepstakes, all participants needed to do was text the word UNITED to the number 65047 for a chance to win tickets. Sweeppea’s text to win platform did all the rest.

Objective:

  • To promote their show
  • To build excitement and awareness for the event
  • To gain a database of participants to promote other events via text message and emails

Promotional Channels:

  • TV channel spots
  • Social Media promotion
  • Local billboard advertising

Outcome:

  • Hundreds of participants entered.
  • Hundreds of new emails were collected

Prize: Five (5) Winners each received Two (2) tickets to see show.

To get started with your own text-to-win, see our features and pricing.