Ron Howard and Associates was interested in generating leads during their sponsorship of the Canton Waterfront Park Summer Concert Series. Using Sweeppea’s text to win sweepstakes platform, they used a giveaway to attract concert fans and pre-qualify them for their interest in buying or selling real estate.
After entering by text, they were led to a web form that asked if they were planning on “Buying or selling a home in the next 2 months? Yes, No, or Maybe.” The form is part of Sweeppea’s web form builder, available to all customers.
Outcome:
- A substantial list of pre-qualified leads for their sales team.
- Hundreds of participants entered the sweepstakes
- Hundreds of pre-qualified leads generated with mobile number and emails for follow up.
Prize(s): 4 VIP passes. Approximate retail value (ARV) of $400.
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