Five-time Grammy Award winner and Rock and Roll Hall of Famer James Taylor is offering a chance to win tickets to his show. All participants need to do to enter is text the word JAMES to the number 65047 for a chance to win tickets.
- To promote the show
- To build excitement and awareness for the event
- To gain a database of participants to re-market sponsor’s offers via text message and emails
- TV channel spots
- Social Media promotion
- Local billboard advertising
- Hundreds of participants enter.
- Hundreds of new emails were collected
Prize: Ten (10)winners will each receive two (2) tickets to see James Taylor and Bonnie Raitt.