Grand Teton Brewing Offered Weekend Get-Away To Targhee Festival with Text Sweepstakes

Grand Teton Brewing Gave Away Tickets in Text to Win Sweepstakes

The Targhee Fest started in the summer of 2005 to draw on the musical spirit that exists under the shadows of the majestic Teton Mountains.  It’s the ultimate all-around mountain lifestyle and music festival in the Rockies. And they promoted it with a text sweepstakes.

Grand Teton Brewing offered a chance to win tickets to the event. Fans had to text the word FEST to the number 65047 for a chance to win tickets.

Objective:

  • To promote the brewery and beer styles
  • To leverage the excitement event for the brand
  • To gain a database of participants to re-market sponsor’s offers via text message and emails.

Promotional Channels:

  • In-Store POS posters
  • Social Media promotion
  • Local billboard advertising

Outcome:

  • Hundreds of participants entered
  • Hundreds of new emails were collected

Prize: Two winners received an all-expenses paid weekend getaway to the Targhee Festival.

To get started with your own text-to-win sweepstakes, see our features and pricing.

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