Promoting a text-to-win sweepstakes used to be a challenging task.
Now there are tons of places where you can promote your text-to-win for free (or almost free). Here are our top recommendations for “free-ish” places to promote your text-to-win.
Sweepstakes Aggregators
Sweepstakes aggregators are websites that allow you to submit your promotion. They are websites like SweepstakesFanatics.com that essentially compile information from around the web, allowing their visitors to view and enter sweepstakes.
If you promote your text-to-win on your website, submitting it to an aggregator can instantly put your campaign in front of thousands or even millions of users depending on the number of sites you submit to. While some of them are paid, many offer free listings.
Your Website
As already mentioned, you can promote your sweep on your website’s home page or in a blog post. Consider also a notification bar on the home page, a pop-up or a dedicated landing page for the text-to-win. Our platform also offers an online entry form that can be hosted on our site or yours.
Don’t forget to include your text-to-win in any email newsletters or email campaigns. This will also work with transactional emails. If you send email purchase confirmations, for example, you can include a quick note for your sweep there as well.
These days, the reach of organic Facebook content has declined significantly. However, it can’t hurt to mention your sweep on your Facebook business page.
You can also reach out to influencers in your industry to have them promote your sweep on their pages, as well.
Twitter is a great place for sweepstakes promotions. If you want to get more subscribers for your campaign, post Tweets that include the Sweepskey and shortcode for your campaign. Don’t forget to include required disclosures, such as “Msg & data rates may apply.” See our post on the rules of text message marketing.
Convince Your Suppliers or Partners to Mention Your Sweep
This is also a great way to find partners for your next sweep. When you convince your suppliers, vendors or retailers to mention your sweep, you can tap into their customer bases and get even more subscribers for your campaign.
This could be a win-win for both of you given the fact that more sales from sweep subscribers can mean more sales for them as well.
Ready to start your text-to-win sweepstakes campaign? Reserve Your Sweepkey now to get started in under 10 minutes.